Your Michigan Insurance Partner Since Day One
Long Lake Insurance Agency, LLC was built on a simple belief: every client deserves honest advice, clear explanations, and coverage that actually fits their life.
Our Story
Built on Trust, Driven by Your Protection
Long Lake Insurance Agency, LLC was founded with a clear mission: to bring the kind of personal, attentive insurance service that large corporate agencies simply can't provide. Based in Plymouth, Michigan, we serve individuals, families, and businesses across Metro Detroit and the surrounding communities.
As an independent agency, we are not tied to a single carrier. That independence gives us the freedom to shop the market on your behalf, presenting you with options from multiple top-rated insurance companies — ensuring you receive the best combination of price, coverage, and service.
We believe insurance should be straightforward. No confusing jargon, no hidden exclusions, no pressure tactics. Our licensed professionals take the time to understand your unique situation and explain every aspect of your policy in plain language.
From protecting a first home to covering a growing business, we're committed to being a long-term partner in your financial protection — not just the agent who sold you a policy.
Licensed &
Independent Agency
Years Combined Experience
Clients Served
Insurance Product Lines
Client Retention Rate
Our Values
What Guides Everything We Do
These six principles define how we work with every client, every day.
Personalized Service
We treat every client as an individual, not a policy number. Your coverage is tailored to your specific risks, goals, and budget.
Full Transparency
We explain every detail of your policy — what's covered, what's excluded, and why — so you make informed decisions with confidence.
Insurance Expertise
Our licensed professionals bring deep knowledge of Michigan insurance markets, regulations, and best practices to every client relationship.
Responsive Support
Questions don't wait for business hours. We aim to respond to every inquiry within 24 hours and are accessible when you need us most.
Long-Term Relationships
We don't disappear after the sale. Annual reviews, policy updates, and ongoing support are part of how we serve our clients for years.
Ethical Guidance
We recommend coverage based on your needs — never on commission. Our advice is honest, straightforward, and always in your best interest.
Get Started Today
Ready to Experience Insurance Done Right?
Join hundreds of Michigan families and businesses who trust Long Lake Insurance Agency with their most important coverage needs.